What Is the Abandoned Cart Recovery Rate for Shopify?
Updated May 1, 2026 3 min read
What Is the Abandoned Cart Recovery Rate for Shopify?
The average abandoned cart recovery rate on Shopify is 5 to 15% when using a 3-email sequence timed at 1 hour, 24 hours, and 72 hours after abandonment. Stores using only Shopify’s built-in single recovery email typically see 2 to 4% recovery. The first email, sent within 1 hour, drives the majority of recovered revenue — open rates at that point run 45 to 55%, the highest of any triggered email type.