Here’s how I can help grow your Ecommerce Business
Through smart, conversion-first UX design, I help you unlock more value from every visitor and stay ahead of your competitors.
Are you unhappy with how many visitors leave without buying?
- Do you think your site should be converting better?
- Getting plenty of visitors but barely any buyers?
- Are people leaving your website without taking action?
- Spending heavily on ads but not seeing the revenue climb?
- Your site could perform better but you’re unsure where to start?
- Working on a redesign and want it to convert from day one?
Sounds familiar?
Then conversion-first UX design with me might be exactly what you need.
Which UX design Services fits you best?
No matter if you’re just starting or have years of skin the game: I’ve got your back where ever you need me.
QuickScan Research
Heatmaps. Session recordings. Usability reviews. I identify UX problems fast.
Ecommerce Audit
Heatmaps. Session recordings. Usability reviews. I identify UX problems fast.
Design
Every design decision is rooted in conversion science. No guesswork.
Don’t know where to start?
Let’s get to know each other better and see how I can help you best.
The magic I use to increase conversions for my clients
The magic I use to increase conversions for my clients
- Landing page optimization
- Customer journey mapping
- Experiment strategy & test planning
- A/B testing & multivariate testing (MVT)
- Funnel optimization across multiple pages
- Data analysis to uncover friction
- Heatmaps & scroll maps
- Session recordings & form analysis
- User research, polls & customer surveys
- Usability testing
- Hypothesis development
- Personalization strategies
- UX/UI design & wireframing
- Conversion-focused copywriting
- Experiment development & QA
- Google Analytics & behavioral insights
- Cart abandonment recovery
- Multi-channel experience optimization
- CRO process design
- Stakeholder buy-in & internal alignment
If any of this doesn’t make any sense to you, don’t worry. I get it. No hard feelings.
Let’s talk about the fastest ways to get you results in a no-strings-attached call.
Hiring an Ecommerce UX Design freelancer, agency or will you do it yourself?
If you’re working in ecommerce and want to improve your user experience, you’ve got a few routes to explore. You can bring someone in-house, hire a freelancer, go with a UX agency or try to stretch your current team a little further. Each path has its place, but the experience—and the outcome—can vary wildly.
Choosing a UX subscription like BTNG Unlimited offers some real advantages. You know exactly who’s behind the work (me, Philip Wallage), and you can check my track record, UX expertise, and client testimonials up front.
Because I focus solely on ecommerce, I bring sharp insights that directly impact conversions. You won’t get a junior designer or handoffs between departments. Just clear, consistent, high-quality design that fits your brand and moves fast.
Sure, this model isn’t in-house. But it often delivers better results, more flexibility, and way less overhead. For many product teams, it’s the best way to keep improving UX without slowing down or overcommitting resources.
Tip: Read my article Ecommerce UX Design: Go Agency, Freelancer, Hire In-House or Take the Smarter Route?
Will Philip be your new ecommerce ux designer?
- For over 20 years, Philip has improved experiences with digital products
- He combines a customer-centric design approach to increase your conversions.
- He’s a certified Design Sprint Facilitator, Miro Expert, Dovetail Expert and certified Design Thinking consultant.
- His work has contributed to the success of organisations such as ASML, ADIDAS, LEGO, Vodafone and many more
This is what his clients say about working with him and this is the Story of Philip Wallage.
Quick feedback on where your store is losing buyers.
Let me have a look and we’ll talk about the first 3 improvements I can find.
One Price.
Unlimited Impact.
No hidden fees. No contracts. Just one clear price for unlimited value.
Unlimited Design Requests
Queue up as many UX tasks as you need. Delivered fast. Always research-backed.
Weekly Strategy Calls
Align on business goals, user needs and design priorities. Every single week.
Pause or cancel anytime
You’re in control. Start, pause, or stop whenever you need. Zero lock-in.